Danish construction giant Tscherning has officially returned its entire Tesla fleet, citing a growing disconnection between Musk’s political views and the company’s values. “We don’t want to be associated with Elon Musk’s views,” a spokesperson said, referencing concerns over Musk’s increasingly polarizing public statements and reported alignment with far-right ideologies. What’s next? Tscherning will replace its fleet with European-made EVs, supporting regional manufacturers and distancing itself from the controversy. This comes as part of a wider European trend: German pharmacy chain Rossmann also dropped Tesla. Tesla’s European sales dropped 40% in early 2025, even as EV demand rises. This situation underscores how corporate values and leadership behavior can directly impact brand loyalty in today’s socially conscious market. #Tesla #ElonMusk #CorporateResponsibility #BrandValues #ElectricVehicles #MuskControversy #EuropeEV